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The iQuit Magnetic Patch is a smoking cessation device which consists of two biomagnets placed on a precise point on the inside and the outside of the upper ear. The gold magnets work through the famous Auricular Therapy.
By placing iQuit on your ear, you are stimulating an acupressure point by releasing endorphins into your brain that stimulate the sensation that smoking generates. A smoker can still smoke while using iQuit, but they may notice that the cigarette is not as appealing as usual and they will gradually lose their desire to smoke, generally within a week.